Guinness Front Page Advertorial David Ogilvy

PHILADELPHIA WELCOMES GUINNESS, STOUT HISTORIC BREW NOW AT POPULAR PRICES GUINNESS WARMS COCKLES OF YOUR HEART

FIND THE MAN WHO HASN'T GOT GUINNESS

A HEARTY DRINK FOR 190 YEARS Favorite of Soldiers, Statesmen, Writers, and just plain MEN Nearly two centuries have passed since the first Guinness was drawn and served in Dublin. Since that day in 1759, this famous Irish stout has spread throughout the world. Whether the world any now consider this stout a new drink or an old one, it is a drink for men. Soldiers who called for it during the Crimean War, statesmen who have enjoyed it in the House of Commons, writers who have praised it in their books, and just plain men who have made it their daily drink, all agree that Guinness is a man's drink. It is a drink for men who like a drink with a tang to it, a drink with a flavor that is hearty and full-bodied. It is a drink for men who like a drink that is different.

GUINNESS BREWMASTER INSURES HEARTY OLD IRISH FLAVOR! SAME FAMOUS YEAST USED IN GUINNESS TODAY AS IN 1759 For six generations Guinness has been brewed by the same yeast strain. The yeast used today is a direct descendant of the yeast used by Arthur Guinness in 1759. The famous Guinness yeast is flown from Dublin to New York by airliner. The yeast is then taken to the brewery on Long Island where Guinness is brewed for the American market. The yeast is the same, the brewing process is the same, and the result is the same. Guinness today is the same as it was in 1759.

WHERE TO BUY IT You can see how American-brewed Guinness is made at the brewery on Long Island. You can buy it at your favorite tavern or package store. Ask for Guinness by name.