Reverse-engineer the marketing that already won the market.
ReverseCopy is the intelligence layer for modern copywriters. Study the greats, deconstruct their psychology, and ship your own high-converting funnel in hours.
The 3-Second Hook Blueprint
See the exact opening lines that stop the scroll, plus 4 AI-generated variants.
508
Legendary swipes indexed
120+
Frameworks & templates
20
Niches covered
The Workflow
A repeatable system for building winning funnels.
Collect the winners
Browse 508 legendary ads, sales letters, and funnels tagged by format, niche, and copywriter.
Decode the psychology
Open any swipe in a side-by-side editor to break down hooks, proof stacks, and offers.
Write your version
Apply proven frameworks and let AI draft variants, subject lines, and complete funnels.
Intelligence Layer
Everything you need to extract repeatable conversion patterns.
ReverseCopy turns swipe files into a structured knowledge base that your team can deploy across landing pages, email flows, and paid media.
Get instant analysis of angles, claims, lead mechanisms, and persuasion layers.
Map the entire funnel, from ad to checkout, and spot the conversion levers.
Rewrite with originality safeguards so your version sounds fresh and compliant.
Generate ready-to-ship assets in one brief.
Draft headlines, email sequences, ad variants, and landing page structures based on best-performing angles in the library.
Example Output
“Within 14 days, see a measurable lift in trial conversions by reshaping the lead mechanism around the pain of lost momentum.”
The Vault
Explore the 508 swipe files with instant filtering.
Search by copywriter, niche, and format. Open any swipe to access the editor, teardown notes, and ready-to-write prompts.
508 swipe files

1 Million Guarantee From Lifelock

10daytest Claude Hopkins

13550 Rolls Royce Ogilvy

15reasonswhy Ad Mattfurey

25k Group Brochure From Joe Polish

320 Secret Ways Gary Halbert

404 Pages President

50 Year Advertisement

55 Year Old Golfer Ad By John Carlton

5mistakes Claudehopkins

60 Miles An Hour Land Rover Ad By Howard Gossage

64 Toughest Interview Questions Ad By Gary Bencivenga

76 Year Old Ad Matt Furey

99 Cents Trial Ad From Skillshare

About This Stock Bond Louis Engel

Abraham Factor Sales Letter Jay Abraham

Aches Pains Without Prescription Gary Halbert

Ad Agency Guarantee Ad By Gary Bencivenga

Ad Compilation Shame

Ad Messaging Shopify

Adcampaign Xerox

Ads Compilation Disruption Hook

Advertising Bernie Sanders

Advertising Campaign Apple

Advertising Hillary Clinton

Advertising Patagonia

Afraid Man Rolls Royce Ad

Afraid To Fly Jay Abraham Gary Halbert

Age Targeting From Newsmax

Agora Marijuana Blueprint Swipe

Ahalife Checkout

Amazing Diet Secrets Ad From Gary Halbert

Amazing Money Making Secrets Ad By Gary Halbert

American Hawaii Cruises

American Rat Race Ad By Ben Suarez

Amish Built Fireplace

Annihilation Launch Letter

Anti Wrinkle Cream Ads 56 Percent Hook

Antiques Gary Halbert

Apollo Salesletter Agora
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Ready to reverse-engineer your next campaign?
Join the marketers who ship faster with structured teardown insights.