New Wonder Drug Helena Rubinstein Ogilvy
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New Wonder Drug Helena Rubinstein Ogilvy

by david ogilvy

5 of 5 sections extracted
Headline
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How New Wonder Drug Face Cream Restores Young Look To Skin
Hook
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Scientific research shows specific skin cells can be reactivated, wrinkles due to dryness or lack of oil reduced, young skin tone restored by action of two female hormones, estrogen and progesterone, on the skin. They are available, without prescription, only in Helena Rubinstein's ULTRA FEMININE FACE CREAM.
Core Message
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Helena Rubinstein's ULTRA FEMININE FACE CREAM is the only formula containing both vital female hormones that make you every inch a woman—estrogen and progesterone. These proved biological ingredients are the very hormones that shaped the curves immortalized in the Venus above... the female hormones that give every woman her silken hair, her gentle voice. They are the same hormones that abound in a young woman's skin.
Proof Elements
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The following are the results of scientific tests: 1. Skin cells can hold maximum moisture again after use of ULTRA FEMININE. These cells, plumped out once more, support the surface firmly. Lines and wrinkles due to dryness are reduced. Young skin tone is restored. 2. Oil glands produce at a more youthful rate again after ULTRA FEMININE treatment. Tissues sections and skin surface tests show an amazing increase in oil production. The skin is soft, dewy, protected.
Call to Action
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During Helena Rubinstein's introductory offer you get a two-month supply for just 3.50—a savings of 2.00. (A full year of beauty would cost you 21.00—and save you 12.00!) ULTRA FEMININE is a tremendous buy for the money—yes, even at non-sale prices. Daily care with this scientifically tested and proven face cream costs only a few pennies per use. So it would be poor economy, indeed, to deny yourself its benefits. The results are on record for you to check. Speak plainly for ULTRA FEMININE: Wrinkles due to dryness are reduced. Lines smooth out. Young skin tone is restored. In just 30 days of faithful treatment your skin can look young again!