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Weight Loss Ad By Gary Halbert
by gary halbert
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Headline
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High School Student Loses Almost 600 Pounds And Now Devotes His Life To Helping Others Get Skinny!
Sub-headline
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Supporting line that builds on the promise...
Opening Hook
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Dear Friend, If you have a weight problem, I want you to take a good look at the pictures on this page.
Body Copy
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OK, did you do it? Did you take a good look at those amazing pictures? What you saw is a young man who’s life was once a nightmare. Maybe you saw my story on CBS Live or GOOD MORNING AMERICA. Or maybe you read about me in the Detroit Free Press, The Oakland Daily Tribune or even the National Enquirer. Believe me, if you want to lose weight, I can tell you exactly how to do it... Without hunger! Without low energy! Without pills! Without giving up good food! And, best of all, I can show you how to do it fast (very fast) without spending hardly any money. Listen: My name is Larry Coker. If you want to lose weight, I can tell you exactly how to do it... I had gained at least 100 pounds since! My life was a mess. I tried a dozen diets but couldn’t stick to them. The more depressed I became about my weight, the more I ate and the fatter I got. That made me more depressed and more fat. I was absolutely miserable. “You may as well give up,” I told myself. “Face the facts, fatso — you’re a loser!” God, I Wanted To Change! Listen: My way works! In fact, if it doesn’t work, you don’t pay a cent. Period. Now, if you’re thinking, “No, your problem is not my problem,” you’re wrong. You see, if you don’t lose weight after using my “Larry’s Way,” I’ll refund every cent you paid. And what happens if you do lose weight? Well, you’ll be so happy you’ll want to tell the world about it. You know, doctor and maybe I don’t have a college degree, but let me ask you this... How Many Doctors and How Many Of Those Big-Time Diet “Experts” Have Ever Lost Almost 600 Pounds Like I Did?
Call to Action
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I Will Pay You DOUBLE Your Money Back if “Larry’s Way” Does Not Work For You! Look, I’m trying to “sell” you as hard as I can on giving “Larry’s Way” a chance to help you. Believe me, it works. I know the feeling. I’ve been there. You probably won’t believe it until you try it. You know, doctor and maybe I don’t have a college degree, but let me ask you this... How Many Doctors and How Many Of Those Big-Time Diet “Experts” Have Ever Lost Almost 600 Pounds Like I Did?
Urgency/Scarcity
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P.S. If you are serious about losing weight, you should order my report today. I don’t know how long I can keep the price this low. If you wait, you may have to pay more. Thank you.
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